AAA Hawai'i Magazine Expanded And Updated

Hawaii Magazine Cover

AAA Hawai’i, the magazine for AAA members, is getting bigger and more colorful starting next year.

 

An updated version of the glossy, full-color magazine is set to debut in January. The publication will emphasize reader favorites and present more coverage of off-island travel, although travel throughout the Islands will still be an essential part of the magazine. The magazine will continue to be published bimonthly, but all issues will be 36 pages.

 

“With this update of our member magazine, we are adding more food coverage and enhancing our local point of view to enable us to do an even better job of bringing new stories that our AAA members tell us they enjoy: distinctive insights into Hawaiian culture, local information about the Islands lifestyle and news that helps everyone become safer drivers and smarter travelers,” said Liane Sumida, AAA Hawai’i General Manager.

 

IslandStyle will be published in each issue and will include local landmark highlights by Cheryl Chee Tsutsumi. Dedicated Las Vegas coverage will be written by Mike Weatherford of the Las Vegas Review-Journal.  There will be expanded food coverage in every issue, including restaurant reviews, conversations with top chefs and other brief stories, Sumida said.  The Holoholo feature will become a more useful guide to various locales around the Islands, she added.    

 

There will be enhanced automotive coverage with a new back-page feature showcasing restored cars submitted by AAA Hawaii members. 

 

The Islands’ veteran and widely-published writers, including Tsutsumi, Christine Thomas, Joan Conrow and Bill Harby, along with photographers Ann Cecil, Ron Dahlquist, Bob Brown and Gelston Dwight, will continue to contribute.

 

Since the publication’s 1999 launch, the Western Publications Association has nominated it for multiple “Maggies” (magazine industry awards). In its former format as Hawai’i Westways, the publication was nominated in the tabloid consumer magazine category two consecutive years. 

 

AAA Hawai’i is an affiliate of AAA. It has served members since 1921. Today, AAA Hawai’i provides services to its members that include roadside assistance, maps, international and domestic travel planning and reservations; pedestrian and traffic safety programs; automotive financing, financial services including consumer loans, deposit accounts and credit cards. Information about these products and services is available on the AAA Hawai’i website at www.aaa-hawaii.com.